Psychology
The Upside of Irrationality: 6 key ideas
The core ideas of The Upside of Irrationality, each in under a minute, written in our own words. Want the full depth? Get the book.
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- IDEA 1 OF 6
Big bonuses can hurt
Very high rewards can increase pressure and reduce performance on complex tasks.
- IDEA 2 OF 6
Meaning motivates
People work harder when their effort is acknowledged, even if pay stays the same.
- IDEA 3 OF 6
The IKEA effect
We overvalue things we helped build.
- IDEA 4 OF 6
Not invented here
People overvalue their own ideas and undervalue others'.
- IDEA 5 OF 6
Adaptation
We adapt to pleasure and pain.
Interrupting pleasures can make them last longer.
- IDEA 6 OF 6
Revenge and trust
People will pay to punish betrayal, which is why trust is valuable.
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