Business

Losing My Virginity: 8 key ideas

The core ideas of Losing My Virginity, each in under a minute, written in our own words. Want the full depth? Get the book.

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  1. IDEA 1 OF 8

    School was a struggle

    Branson describes struggling at school with dyslexia and leaving early.

    He found that energy and curiosity mattered more to him than exams, and he started his first ventures as a teenager.

  2. IDEA 2 OF 8

    A magazine was his first business

    Branson describes founding Student magazine, run by young people for young people.

    Selling advertising and interviewing famous figures taught him to talk to anyone and take bold risks. He was still a teenager then.

  3. IDEA 3 OF 8

    Records started the Virgin name

    Branson explains how a mail-order record business grew into shops and then Virgin Records.

    The label's first big hit, Tubular Bells by Mike Oldfield, gave the company money to grow.

  4. IDEA 4 OF 8

    He took risks on rebels

    Branson describes signing the controversial punk band the Sex Pistols when other labels avoided them.

    Taking chances on unusual artists helped Virgin build a bold, youthful image. Controversy brought Virgin plenty of attention.

  5. IDEA 5 OF 8

    An airline from a frustration

    Branson describes how a cancelled flight led him to charter a plane and later start Virgin Atlantic.

    With little airline experience, he relied on fresh ideas about service and fun.

  6. IDEA 6 OF 8

    David took on Goliath

    Branson recounts Virgin Atlantic's struggle against British Airways, which he accused of a dirty-tricks campaign.

    He describes taking the bigger airline to court and winning. The case became famous in Britain at the time.

  7. IDEA 7 OF 8

    Adventures tested his nerve

    Branson describes attempts at record-breaking journeys by powerboat and hot-air balloon.

    Some ended in danger, and he presents them as part of his love of challenge and publicity. Some critics saw them as reckless.

  8. IDEA 8 OF 8

    He sold what he loved

    Branson recalls selling Virgin Music to protect the airline when it faced financial pressure.

    He describes it as a painful choice that showed his willingness to sacrifice for the bigger picture.

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